Investing in Customer Experience should seem like an obvious action to take, yet so many companies still don’t get it! The key challenges for the organisations are; wrong use of digital technologies, lack of human touch, inattentiveness to employee needs and a customers’ lower tolerance for failure. By investing in CX you will invest […]
Why You Should Invest in Customer Experience? – 5 Benefits Read More »
These are the mistakes in CX which you probably already know about but often find yourself falling into. If you want to achieve CX Excellence you should steer clear of them. 1.The Digital Gone Wrong Digitising your service can have multitude of positives; lower costs, easier scalability, data collection and many more. However,
5 Biggest Mistakes in CX Read More »
If you do a quick google search for ‘How to improve your Customer Experience?’, the advice is geared towards digital and technology solutions. An omnichannel experience utilising AI and Chatbots is presented as a universal solution to all CX problems. However, there is a very thin line between enhancing your CX strategy with digital solutions
The Digital Part of the (Customer Experience) Business Read More »
The result of providing CX Excellence at every step of the customer journey. What is Customer Loyalty? Customer Loyalty is the state when a customer consciously chooses a product or a service from the same brand, repeatedly. It goes further. A customer is loyal when they have a strong feeling of support or allegiance
What’s your Unique Selling Point? Do you have a truly unique product or service? Maybe you created a service that everybody wanted but it didn’t exist? (And nobody has duplicated it yet) Or maybe your market is so niche that you are simply the only player in the game? If so, you would be
Make CX your Unique Selling Point – Differentiation & ‘Sameness’ Read More »
We know that while there are similarities, CS and CX are not the same. Ideally, the difference between them would be black and white. Unfortunately we don’t live in a perfect world. Customer Service is certainly connected to CX but it mainly focuses on the technical and functional aspects of the customer journey; the CRMs,
CS is different to CX – How is UI different to UX? Read More »
It is a common school of thought that while carrying out competitive benchmarking, you should compare your company to your direct competitors. The tricky part is that while you can choose to compare yourself to your direct competitors, your customers are comparing you to the last experience they had with any company, even if it
Your Company Is Compared to Everyone Read More »
Corporate Sales Executive Remote/Home Working You must be resident in Ireland, have a work permit to work in Ireland and please include both a CV and cover letter with your application to be considered. This will be a permanent full-time position following an initial trial period. About Us: The CX Academy is a leading
We’re hiring! Corporate Sales Executive Read More »
I attended the Professional Certificate in CX with The CX Academy recently as part of my professional hours upgrading requirement. I wasn’t really expecting anything much to blow my mind away. Just another go-through-the-motion course, I thought. I was, however, pleasantly surprised by the refreshingly logical and applicable contents. It differs from most of the
What the hell is CX? The term CX (Customer Experience) is ever more visible in LinkedIn profiles, job titles and sales and marketing publications. It is becoming so ubiquitous that it’s time to get to know it if you don’t already. All companies whether b2b and b2c now know that, in an increasingly online world,
CX – What the hell is it? Read More »
We’re delighted to announce the addition of AI into our Professional Diploma in CX.
