How to become a CX Specialist?

Today businesses understand that customer experience (CX) is crucial in fostering customer loyalty and employee satisfaction which ultimately drive business and revenue growth. It’s because of this ...

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How to Set up a CX Team?

Building a Customer Experience (CX) team is one of the most crucial steps for organisations aiming to deliver exceptional service and meet the ever-growing expectations of their customers. A well-stru...

When HR Meets CX

  When HR Meets CX Customer experience is delivered from the bottom up. This means that the customer-facing staff are the ones who will have the greatest impact on CX. However, do not mistake thi...

5 Benefits of Investing in CX

  Whether you’re a small business or a large international company your success is always tied to how your customers feel after every interaction with your organisation. Customer Experience (CX...

Creating a Unified Customer Experience: Breaking Down Silos

In today’s fast-paced world, delivering a convenient and memorable Customer Experience (CX) is the key to differentiation. However, one of the biggest challenges many organisations face is working a...

Empathy is the New Black

Over the past number of years, empathy has taken centre stage in the Customer Experience (CX) space. It has become a crucial tool for businesses to help understand their customers more deeply, particu...

Masterclass: Embedding AI in Your Organisation

During this masterclass, we were joined by the renowned CX and AI expert David Conway Senior Associate Director with KPMG UK, who recently published the superb ‘Say hello to your new AI colleag...

Best in Class UX: Elevating Customer Experience

In today’s competitive landscape, user experience (UX) is no longer just a buzzword, it’s a fundamental aspect of any successful business strategy. For Customer Experience (CX) professiona...

The Science of Customer Retention & Strategies that Actually Work

Acquiring new customers is five times more expensive than retaining existing customers. So why are most brands still focusing on customer acquisition rather than customer retention?    Customer ...

Understanding & Catering to the Needs of Gen-Z Customers

In early 2023, Jeff Fromm wrote for Forbes, “Generation Z has surpassed Millennials as the youngest and most influential consumer demographic that has begun directing brands to reconsider their cust...

Feedback to Action: Transforming Customer Insights into CX Excellence

  Gathering and understanding customer feedback is crucial for the success of your business. It will give you insight into what your customers prefer and how you can improve your product, service...

Employee Burnout – How to manage it using our Emotional Intelligence Framework

In our latest blog Employee Trends 2024 we mentioned that employee engagement is going down and emphasis on mental health and well-being will be incredibly important.    One of the factors causi...